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Education
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M.S. in Digital Social Media (STEM)

B.A. in English Language and Literature

2022-2024

2018-2022

Work Experience
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Uniswap Labs

Communications Intern

  • Social media analytics (Twitter, Instagram, LinkedIn, YouTube, TikTok, Blog Page)

  • Tracked Web3/crypto trends and identifying communication opportunities

  • Managed media relations

  • Crafted content tailored for crypto natives

  • Facilitated cross-team collaboration and communication

2023.6-2023.8

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Ogilvy & Mather

Account Executive Intern

  • Conducted monthly competitive analysis of international beer brands

  • Assisted in formulating a localization strategy

  • Devised brand campaigns across multiple marketing channels

  • Streamlined the team's weekly workflow calendars

  • Achieved 600% social media following increase over a three-month period, surpassing client expectations by 30%

2021.7-2021.11

  • Created the kick-off campaign for promoting the documentary A Bite of China (100M+ views)

  • Explored search engine optimization strategy

  • Video editing

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China Central TV

Digital Media Marketing Intern

2021.1-2021.3

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Oceanus IT

B2B Marketing Intern

  • Provided social media services for two global IT companies that grew their follower base by 200% in 90 days

  • Assessed customer needs and pitched directly to clients to improve existing marketing content

  • Drafted weekly and monthly social media report and competitive analysis

2020.6-2020.9

Software
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